Superstar strays was a morning show promotion for the a.d. show. the concept was to get 95 dogs & cats adopted during the promotion period. we worked with 3 local rescues ... Stray Rescue of St. Louis, Open Door Animal Sanctuary and St. Charles Pet Adoption Center ... And each adoptable pet was given a 'rock star' name. they were then featured on the website and socials to encourage adoption.
I was responsible for the digital execution and the visual representation of SUPERSTAR STRAYS. this included building out all digital elements, designing the logo and all other graphic assets + managing our social media engagement.
